Turns out he spends his spare time fighting crime and stuff – it’s not all about energy efficiency. Unless of course his super cool blue suit has solar panels on the back to power the jet pack (disclaimer, there may not actually be a jetpack).
Keep your eyes peeled for him scouring the streets for villains to vanquish and bulbs to recycle.
On a serious note, I think it’s time for all companies to go the superhero route. I vote for He-Man, the next master of the lighting universe.